Legally Penned Services
Thought Leadership
Thought Leadership
Thought Leadership
Thought leadership establishes attorneys as authorities, leading to increased client retention and new opportunities. For busy, business-minded attorneys, client work comes first, leaving little room for authorship. Legally Penned provides research, analysis and content creation, culminating in materials attorneys wish they had the time to write themselves.
Client Alerts
Thought Leadership
Thought Leadership
Keep clients up-to-date on changes that may impact their businesses. Concise, informative communications empower clients with timely and useful insights, helping them anticipate legal issues and mitigate risks. With Legally Penned’s expertise, attorneys demonstrate their commitment to client service, enhancing client satisfaction and loyalty.
Website Content
Thought Leadership
Website Content
An engaging virtual handshake, a well-crafted website communicates trustworthiness and invites connection. It demands high quality content written by a professional with a knack for storytelling and a keen understanding of legal nuances. From practice area pages to bios to blogs, we craft informative content reflecting firms’ values and expertise.
Content Calendars
Content Calendars
Content Calendars
Effective content calendars align with firms’ objectives, identify key topics and themes, and ensure a steady flow of content to maintain audience engagement. Success hinges on usability and achievability. We create calendars that work, taking into account attorney bandwidth and firm resources as well as external publication calendars.
Style Guides
Content Calendars
Content Calendars
Consistency in messaging and tone is crucial to building a strong brand identity. We create a comprehensive guide based on a firm’s unique voice and values, a reference for all content creators—including language conventions, formatting, and style—ensuring that communications remain on-brand.
Writing Coach
Content Calendars
Writing Coach
Like most skills, writing takes time and practice. Attorneys (and law students) may need help cultivating the writing skills their firms (or schools) do not have the time or resources to provide. One-on-one support—with client alerts, briefs, letters, RFPs, conference submissions, presentations, and more—propels the inner wordsmith.
"My journey from litigator to wordsmith was fueled by a passion for putting pen to paper. After graduating from the University of Pennsylvania Law School, I sharpened my quill at the New York City office of an international law firm. With over two decades of experience and a book to my name, I turned to honing my strategic skills in the legal marketing field. Today, I specialize in crafting captivating content marked by clarity and distinction."
Jessica Kaplan
Founder, Legally Penned